Totally Aesthetic is delighted to welcome Brow Queen Tracie Giles to tell us more about treatments and training in the world of semi permanent make up
Hello from TRACIE …………………
Tracie Giles is a name that has remained at the forefront of the Cosmetic Tattooing industry for almost two decades, having become one of the world’s most reputable and prestigious Permanent Make Up brands.
Based in the heart of London’s exclusive Knightsbridge, Tracie heads up an international team of super experienced expert technicians to deliver the very best results that Permanent Make Up has to offer, and whose treatments are favourited by countless celebrities, politicians and even royalty.
With over 25 years’ professional aesthetic experience, Tracie Giles is a leader in Permanent Cosmetics, both here in the UK and globally. ‘Tracie Giles Bespoke Permanent Make Up’ was founded in 2003 and launched its first collection of concessions in premier spas and clinics around the area of London based on a business model concept to grow and deliver the highest standard of Permanent Makeup in the UK. The success of this strategy led to rapid expansion and the company soon relocated to No1 Harley St W1. By 2009, the company had outgrown the Harley St clinic and relocated to larger premises in Beauchamp Place, Knightsbridge this is a 5-minute walk from the famous Harrods Store.
Within two years, Tracie Giles had achieved not only her goal of becoming the first dedicated ‘High Street’ clinic in the UK but she had also expanded from the original two rooms to five floors solely specialising in the art of Permanent Make Up. Globally this has never been previously achieved by any one technician in such a prime prestigious retail location. The TG team are frequently featured in some of the world’s top publications and Tracie herself has featured on ITN News, Channel 4’s Embarrassing Bodies and ITV’s The Only Way Is Essex and countless publications.
Tracie Giles is the 2016/2017 Beauty Industry Professional of the year with the ‘Safety in Beauty’ Campaign and is currently an elected member of the Panel of Experts for ‘Safety in Beauty’ of which Tracie is very passionate about. She has seen first-hand the importance of safe and correctly performed aesthetic beauty treatments and she is often asked to comment as a trusted Legal expert and as a witness in cases which relate to the application and ethical outcomes of Permanent Make Up, with safety and quality being at the forefront of any decisions she takes.
Tracie became a VTCT Trainer & Assessor of the Level 4 qualification for the application of Micropigmentation and Micro Blading. Tracie’s own brand of permanent makeup equipment and pigments was developed with her daughter Charlotte and they named the range Indelibeliner™. In 2016 Indelibeliner™ was launched to international acclaim at Olympia Beauty Exhibition where the stand showcased the beautiful equipment and pigments which had been in development for over 4 years in the Knightsbridge clinic.
The Knightsbridge clinic is now a landmark for clients travelling all over the world to experience what made the Tracie Giles brand a phenomenon in Permanent Make Up. Tracie and her team continue to feature monthly in press, magazines, blogs and online reviews and also to work on some of the most well-known faces in the public eye, from politicians and royalty to TV personalities and film stars.
Recently Tracie & Charlotte launched their ‘free of charge’ training when purchasing the Indelibeliner™ range. This was really quite ground breaking in an industry which is notoriously expensive to break into. The students train alongside the team up in Knightsbridge and are encouraged to take the prestigious VTCT Level 4 examination which really underpins and proves their knowledge of the art. Full support is offered after the course and the clinic often run courses on Colour Theory and other topics which help to hone the skills of working technicians around the world.
“I am delighted to be asked to make a contribution to Totally Aesthetics. I have had an incredible journey in Aesthetic Beauty so far and really feel excited to write all about the direction of the industry and my vision for growth within my area of expertise”
We look forward to hearing more about semi permanent make up from Tracie in the coming months. To find out more or to book in for your new brow take a look at her gorgeous website www.traciegiles.co.uk Treatment start at £495 for an Elite Technician.